Amazon: Roars again to grab the e-tail Jungle
(Reference The Economic times.)
The Battle Plan of Amazon
Sellers dream :
1) Merchants can register and can sell same day.
2) Pick up and delivery directly to consumers
3) Storage, packing and shipping of more than 70% of products.
Logistics : major expertise
A MAJOR EXPANSION IN ITS OWN LOGISTICS TEAM.
Pick up points to be in Delhi and Mumbai
Piloting same day delivery in Mumbai.
Customers(Buyers) are King
Amazon has gone from zero category to 22 categories in less than a year.
It sells over 1.5 crore products
over 50% of consumers get orders in one day.
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